17 Oct What Do You Want To Be Known For?
When you know what you want to be known for, it makes the creation of content so much easier.
Ask yourself the question – “what do I want to be known for?” – and then make this the focus of your content at all times. Develop topics and themes around your ‘thing’ and develop profiles on the main tools and platforms where your customers or clients regularly hang out.
Try to avoid simply making noise online and create content that will help your audience, also making it easy for them to identify with you and your ‘thing’. If they are interested, they will stay with you and this is what you want – an audience of interested people who will trust your content and keep coming back for more over time.
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