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Some data here that you’ll find interesting if you’re not sure about video as a means of connecting with your clients or consumers online. This example comes from a friend of mine who is a senior practitioner in Professional Services in Australia: “2 minute video on...

Take the way we interact as humans and use those same skills online. If people take the time to consume your content in whatever shape or form you put it out there, show you are listening and respect the time they have taken to engage with...

Here's me in action at yesterday's APSMA event in Sydney discussing personal branding in professional services. BIG thanks are due to the fabulous Isabella and Constanza Plaza for the filming and edit - I'm sure you'll agree they've done an excellent job. ...

I loved taking part in the event for APSMA ANZ this morning in Sydney all about Personal Branding for people in professional services. My big takeaway from the audience responses was that there is still a great deal of fear here about ‘doing it wrong’...

Raising awareness and building profile is the lifeblood of any Not For Profit organisation and the social media tools we have at our disposal today are made for this. I was sent a magazine through the post with a couple of leaflets from charities stuffed inside...

I've recently started to train with Dan from YOUNG Training who is based at CrossFit Athletic City and we took some time after our session yesterday to talk about what personal trainers can do to stand out from the crowd online. It's much more about education of the audience than you would...

I’m explaining in this video one of the ways that I’ve helped a client overcome a marketing problem that’s had them scratching their head when it comes to using social media as a way of solving it. If this happens to you, too, maybe we should...