• All
  • content
  • inspiration and motivation
  • platforms and tools
  • social marketing strategy

They look at things from a new angle, taking unexpected points of view on a familiar subject. They have broad horizons. They think about and talk about a wide range of issues and experiences from beyond their own daily lives. They are enthusiastic, displaying...

I talk to people every day in or around the Legal profession and I have produced this video to help lawyers see the opportunity more clearly that is there for them to use social media and fill the gap that currently exists in every sector...

Peter and I caught up after a great conversation this morning and the focus of our conversation was his recent kick-off of creating accounts on Facebook and Instagram to promote Leylandagreen - a property in the beautiful Southern Highlands countryside of NSW that is available...

When I get asked what I do, the most straightforward description that I can give is that I turn likes into sales. If you've got attention that is focussed on your brand and products, you've got to have a strategy to make this pay - the...

The people who are leading the way when it comes to marketing in 2017 are standing out because of the way they use social media tools and platforms to reach their audiences. They are also practitioners themselves and have been for a while, learning how to...

My next Free Webinar is all about Facebook and the opportunity to grow your business that it gives. It would be great to see you there on May 10th. Find out more about the session and sign up direct from this link: https://fitforsocial.lpages.co/ffb0517/ ...

I posted two stories on Facebook yesterday about how Coca Cola is changing the way it markets to consumers by shifting the bulk of its humungous budgets to digital ads rather than TV, billboard, etc. This is massive for my industry and there have been managerial...

If I was new to social media and looking to build my brand online as a photographer, these are the steps that I would take to get the kind of attention I would need to develop an audience and showcase my skills in order to...