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Some of the best content you can create comes from sharing your social media platforms with others. In this way you can shine your spotlight - the spotlight that your platforms gives you - on business partners, colleagues and other contacts in your network. Your audience...

If you learn how to write better social media content, your organic search results will improve greatly. We create content for people to read it, right? So follow these tips to make sure that more people actually do get to see what you have written! Get...

In this video, Ian gives us his MIDI content production formula that you can use when creating content for your business to ensure it gets better results. To sign up for our Social Media Masterplan sessions, you can send an email to ian@fitforsocial.com.au with 'Masterplan' in the...

If you're just pushing content at your audience and hoping that they will see it, you'll struggle to get the results you want. Our new Social Media Masterplan can help you solve this problem - find out more in this clip. Audio Transcription: Are you...

Owner Rachel Gleeson at the entrance to the fabulous Ivy Alley in Sydney's Hunters Hill. Of all the social networks, Instagram is perhaps the most frustrating when it comes to ‘like’ culture.  Likes are as abundant as confetti on a wedding day, while sales can be as competitive as...

There’s no point in investing in targeted Facebook ads linking to your website if people are going to be bamboozled when they arrive at the destination. The user experience, or UX, of your website is critical to capitalising on the time you put in to...

Every time I train for a marathon, I set mini goals along the way. And while surfing might be fun, there are probably better ways to train for my race! The same goes for social media. By setting clearly defined goals – and tracking your...