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Some of the best content you can create comes from sharing your social media platforms with others. In this way you can shine your spotlight - the spotlight that your platforms gives you - on business partners, colleagues and other contacts in your network. Your audience...

If you learn how to write better social media content, your organic search results will improve greatly. We create content for people to read it, right? So follow these tips to make sure that more people actually do get to see what you have written! Get...

How to hire the right Social Media marketer is not always clear. There are numerous services available and it's such an important decision to make. Get it wrong and your brand can suffer but get it right and good things begin to happen quickly. Deciding to...

No-one wants to suffer from obscurity in business - one of the biggest killers of business growth in every size of company or organisation. Find out why this fact matters so much, especially when you're a small player in a big market. Do everything you can to...

In this video, Ian gives us his MIDI content production formula that you can use when creating content for your business to ensure it gets better results. To sign up for our Social Media Masterplan sessions, you can send an email to ian@fitforsocial.com.au with 'Masterplan' in the...

If you're just pushing content at your audience and hoping that they will see it, you'll struggle to get the results you want. Our new Social Media Masterplan can help you solve this problem - find out more in this clip. Audio Transcription: Are you...

Owner Rachel Gleeson at the entrance to the fabulous Ivy Alley in Sydney's Hunters Hill. Of all the social networks, Instagram is perhaps the most frustrating when it comes to ‘like’ culture.  Likes are as abundant as confetti on a wedding day, while sales can be as competitive as...

There’s no point in investing in targeted Facebook ads linking to your website if people are going to be bamboozled when they arrive at the destination. The user experience, or UX, of your website is critical to capitalising on the time you put in to...